Skupnik – Week 3, part 2 – Assignment 1 of 1

To be able to develop a product that is so technologically advanced that it can automatically change channels by reading body language and vital signs is an absolute breakthrough in technology and science, and Honeycrisp, Inc. should be extremely proud of the work they have accomplished. Many families that love the technology aspect of new products will be completely satisfied with a creation like this. It’s the ultimate relaxation tool, one that allows people to remain seated, not even lift a finger, and to have a piece of technology that knows exactly what you want to watch.

With all of that being said, we must consider what this means for television programs in the future, and I have a feeling that it really won’t be as wonderful and spectacular as this new technology may seem. With something like this being created, we should be concerned about more than just what this means for television programs of the future and be more concerned about individual’s health and mental status that is like to deteriorate from a product like this. Even though it’s just a matter of someone flipping channels on a remote vs. the TV changing itself, it’s still promoting laziness and requires no efforts. This is exactly what America needs to be getting away from as it’s technology like this that truly contributes to the obesity issue that our nation currently faces.

Lets move on to what this product might mean for television programs in the future. Because this product uses body language and vital signs to determine what kind of TV programming is the persons favorite means that TV programs of specific genres will amp up their specialty and try to not only engage people but also make them excited or happy to watch the show. For example, a thriller TV program may start to make scenes of their show even more thrilling or exciting than they have been previously. Same thing for shows that focus on horror, or comedies; they all must be appeal to and keep people interested. They would want to start to amplify their impact as much as possible since viewer showings will depend on what the viewer is mentally interested in watching. A lot of people tend to scroll through channels on the TV and find something they would like to watch because its interesting when it comes on the TV; that wouldn’t be the case for this type of program. Instead, TV programs will be aiming to keep individuals engaged by amping up the thrill or horror or happiness or funniness of their shows, all depending on what type of genre their show focuses on. They have to be able to keep their viewer wanting to watch that same type of show, which also means that TV programs are going to have to start figuring out ways to differ themselves from their competitors in a positive way.

Now, because TV programs are going to have to start truly focusing on what viewers want, that means that they are going to have to invest in some great PR and research firms that will be able to inform them of the ever changing desires of TV viewers. Many people appreciate a good comedy, but maybe the next day they want to watch a thriller, and the day after that they want to watch sci-fi. So TV programs will need to either have a wide variety of shows that they play so that it’s more likely a viewer will end up seeing their show, or they need to tailor the days they play their program to days that people are more likely to feel like watching that specific genre of show. Thus, the importance of a good company researcher and a good PR rep to be able to promote those shows that makes them better than the other companies/tv programs.

We can definitely expect with this type of program being created that shows will become more graphic, more explicit, more violent, etc. all depending on the type of genre the program is. This isn’t the fault of the programs themselves, but because they have so much competition and must tailor the shows to the wants and desires of individuals, they are doing everything necessary to keep their company going and successful.